Senior Global Influencer Manager
Job Description
About the Role
Title: Senior Global Influencer Manager
Location: London England GB
Job Description:
About Charlotte Tilbury Beauty
Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.
Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.
Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech – all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.
About the role
We are looking for an experienced, talented and passionate Snr Global Influencer Manager to join our Global Talent team, to supercharge our skincare and complexion strategy, drive KPIs and manage our influencer campaigns and relationships
As a Senior Global Influencer Manager, you will
Identify new plus grow existing skincare advocacy; building a strategy that identifies the right mix of community/skin influence to drive awareness, brand love and conversion. Focus on delivering KPI’s and increasing VIT
Develop and manage end-to-end influencer skincare and complexion campaigns, including framing the campaign strategy, curating talent, negotiating rates, managing contract development, influencer relations and reporting
Provide post-campaign reporting and analysis to inform future campaigns: ensuring regions are providing local data reporting to feed into global perspective.
Build a squad of global Influencers who will create content on an on-going basis and act as ambassadors for our brand, working collaboratively with regional teams to achieve this.
Maintain a holistic overview of all influencers activities, supporting local teams with guidance and focus on driving VIT results, connecting markets who will benefit from other market Influencer activations, plus initiate and develop relationships with influencers in new regions to spread wider skincare advocacy and credibility.
Responsibly represent the brand and manage relationships with all Influencer partners, talent managers, media and contacts at social networks
Manage the Skincare and Complexion global Influencer budget to drive tactical global activations
Capture and track organic Influencer content and build a bank of assets for our Social Media team to use across all platforms
Support Affiliate Team with recruitment to our social commerce program, Magic Beauty Stars, working closely with the Regions
Partner with Organic Social team when influencers required for campaigns: support with selection and contract negotiation
Champion recommendation of key Influencer talent we want involved in our brand campaign photoshoots who will drive VIT
Be an expert in social listening tools (Traackr, Dash Hudson, etc.) and provide organised reporting and impactful recaps and presentations
Be a strategic thought partner and leader in the Digital Brand Team.
Who you will work with
Creative, Social, Regional, CMO
About you
Extensive experience across Influencer Marketing within beauty (skincare experience would be ideal), fashion or entertainment
Strong networking and relationship-building skills
Innovative thinker and creatively driven
Self-motivated, action-oriented and ambitious with a positive “can-do” attitude
A keen interest in all things skincare + beauty/fashion and an avid follower of relevant news, trends
Excellent verbal and written communication skills
Charlotte Tilbury is a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global #dreaamteam are key. Even though we have requirements, our experience and background are just a guide, we still love to welcome applicants with more or less experience stated, provided necessary skills can be demonstrated.
Why join us?
Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
We’re a hybrid model with flexibility, allowing you to work how best suits you
25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
Financial security and planning with our pension and life assurance for all
Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
Bring your fury friend to work with you on our allocated dog friendly days and spaces
And not to forget our generous product discount and gifting!
At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees – and the candidates that take part in our recruitment process.
If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!
